AZEN
Contact

I teach people to read the story behind the data.

I teach master’s students at UNEC, train teams and mentor young specialists. Real cases and real data in every class.

UNEC courseTalks
Explaining an offline experiment
24 topics
UNEC master’s

What I do

  • Explaining an offline experiment
    UNEC · 24 topics · 60 hours

    Digital Marketing Analytics and Big Data

    A mandatory master’s course at UNEC: from collecting data to forecasts and strategic decisions.

  • Shamistan Isayev speaking about conversion
    2021-2026 · 7 events

    Talks and panels

    AMZ, DMC, MeasureCamp Baku, Div Academy, ADMC and EBRD: on conversion, analytics and teams.

  • Speaking during the panel
    One-to-one · online and in Baku

    Mentoring

    A personal career plan for young specialists and new leaders, two sessions a month.

Talks

  • How much should conversion grow?

    Azerbaijan Marketing Summit 2026 · Baku · Talk

  • The next stage of digital marketing

    Azerbaijan Marketing Summit 2026 · Baku · Panel

  • [topic]

    DMC 2023, Digital Marketing Conference · Baku · Talk

  • [topic]

    MeasureCamp Baku 2023 · Baku · Talk

  • E-commerce SEO: [topic]

    Div Academy 2023 · Baku · Talk

  • Several talks and iterations

    ADMC, Azerbaijan Digital Marketing Community · Baku · Talk

  • [topic]

    EBRD 2021, with Ceyhun İmanov (JIS) · Baku · Training

Voices

  • [Student quote: what they started to see differently after the course]
    [Name] · Master’s student · UNEC
  • [Mentee quote: what changed in their career after mentoring]
    [Name] · [Role] · [Company]
  • [Quote from a company that had a training]
    [Name] · [Role] · [Company]